Effortless Blonde, Expertly Crafted
BLONDE.LAB is blonde expertise — without compromise.
Founded by professional stylist and blonde specialist Caroline Rohwer, BLONDE.LAB combines Swiss precision with salon-level mastery. Our highly seasoned team of veteran hairdressers — each an artist in their own right — brings together decades of collective experience in advanced color and cutting.
From highlights, balayage, airtouch, grey blending, color correction and hair straightening, hair repair treatments, hair extensions to ladies cuts, every service is approached with technical rigor and individual care.
Because blonde isn’t just a colour.
It’s a craft. A statement. A mindset.
FOREVER BLONDE.
Blonde, but Better.
We use cutting-edge techniques and high-performance products to keep your hair looking its best—because blonde should be glossy, never dull. From bond-building treatments to shine-enhancing toners, our process ensures your hair stays strong, luminous, and full of life.
Client VOICES
“Love this salon! Started coming here
3 years ago after trying other salons. Only here I found my ‘hair home’! Perfect service, friendly, great attention to detail and focused on finding a style and color that works for you.”
— Simone, Zurich
“I have been a customer for 13 years!
I have changed hair styles and colors multiple times and am always very happy with the results. Amazing team, top class stylists, great locations, fantastic products and personal care.”
— Lucie, Zurich
“I am a 4 years client of this salon, and
I am so consistently impressed! The customer service and attention to detail of all staff is truly impeccable - I am so happy with each and every service. From my very first color treatment, through maintenance and new styles, I am always thrilled with the work of this business.”
— Clare, Zurich
Meet the Founder
Caroline on Blondes, Beauty & The Perfectionist
Step into the story behind THE PERFECTIONIST — our game-changing mousse series created exclusively for blondes. In this short interview, founder Caroline Rohwer shares what inspired her, what makes these products so effective, and why this is the next step in blonde care.



